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SportsHero Taps XL Axiata to Expand iGV Game Pass in Indonesia’s Booming PC Market

5:36pm on Sunday 1st of June, 2025 AEST Telecommunications
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SportsHero Taps XL Axiata to Expand iGV Game Pass in Indonesia’s Booming PC Market

5:36pm on Sunday 1st of June, 2025 AEST
Key Points
  • Two-year marketing and Direct Carrier Billing partnership with XL Axiata
  • Targets Indonesia’s 8.3 million PC gamers with affordable iGV Family Game Pass
  • XL Axiata offers seamless subscription payments via mobile billing
  • SportsHero expects at least 38% margin on gross subscription value
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