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How Anagenics’ Bouf Haircare Surged Past $500K in Week One

12:31pm on Wednesday 4th of June, 2025 AEST Health, Beauty & Wellness
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How Anagenics’ Bouf Haircare Surged Past $500K in Week One

12:31pm on Wednesday 4th of June, 2025 AEST
Key Points
  • Bouf Haircare launched by York Street Brands using Anagenics’ patented FGF5 inhibition technology
  • First-week sales exceeded $500,000, marking a standout debut in the Australian beauty market
  • Exclusive licensing agreement expected to generate royalties exceeding $4.5 million over 10 years
  • Strong social media presence with brand ambassador Indy Clinton driving engagement
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