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How Linius’ Paid POC with Top European Soccer League Could Transform Fan Engagement

Technology By Sophie Babbage 3 min read

Linius Technologies has landed a paid Proof of Concept with a leading European soccer league, aiming to showcase its video search and assembly platform to boost fan engagement. This deal could open doors to significant Tier 1 contracts in the lucrative European football market.

  • Paid €25,000 Proof of Concept agreement signed with a top 3 European soccer league
  • POC aims to enhance video search, editing, and fan engagement capabilities
  • Linius received upfront payment, reducing credit risk
  • 10-week project timeline with final report delivery
  • Company expects material Tier 1 commercial opportunities to follow
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Linius Enters European Football Market

Melbourne-based Linius Technologies Limited (ASX, LNU) has taken a significant step into the European sports media arena by signing a paid Proof of Concept (POC) agreement with one of the continent’s top three professional soccer leagues. This deal, valued at €25,000 (approximately AUD 45,000), is designed to demonstrate the capabilities of Linius’ cloud-based video platform in enhancing how video content is searched, assembled, and delivered to fans.

Technology Tailored for Fan Engagement

The POC will leverage Linius’ Video Services platform and its Whizzard product to enable the soccer league to more efficiently navigate its vast video archives; from near-live footage to historical content. By making video assets easier to search and assemble, the technology aims to increase fan engagement through personalized and timely content delivery. This is critical in a competitive digital landscape where sports fans demand instant access to relevant highlights and moments.

Strategic Revenue and Market Access

CEO Ben Taverner highlighted the strategic importance of this engagement, noting that the POC not only brings immediate revenue but also positions Linius for future Tier 1 contracts within the lucrative European football market. The 10-week project will culminate in a final report, which could pave the way for expanded commercial opportunities if the league opts to adopt the platform more broadly.

Risk Mitigation and Confidentiality

The agreement includes standard confidentiality, intellectual property protections, and data security measures, reflecting the sensitive nature of sports media content. Linius has already received the setup fee, minimizing credit risk. While the identity of the league remains confidential, its status as a top revenue and audience draw underscores the potential scale of impact for Linius’ technology.

Looking Ahead

This POC represents a critical test case for Linius’ video virtualization technology in a high-profile sports environment. Success here could unlock a cascade of commercial contracts with other major sports organizations seeking to deepen fan engagement through innovative video solutions. Investors will be watching closely for updates on the POC’s progress and any subsequent deals that may arise.

Bottom Line?

Linius’ foothold in European football could be the catalyst for a new wave of Tier 1 sports media contracts.

Questions in the middle?

  • Will the POC lead to a full-scale commercial contract with the European soccer league?
  • How will Linius’ technology compare to existing video solutions used by sports leagues?
  • What is the timeline for potential expansion into other major sports markets?