HUB24 Limited reported robust FY25 results, driven by a 34% surge in platform funds under administration and a 44% rise in underlying net profit after tax. The company expanded its adviser base and boosted dividends, reinforcing its leadership in Australia's wealth management technology sector.
- 24% revenue growth to $406.6 million
- Platform funds under administration up 34% to $112.7 billion
- Record platform net inflows of $19.8 billion
- 44% increase in underlying NPAT to $97.8 million
- Adviser base expanded to 5,097 active advisers, 33% market share
Strong Financial Momentum Amid Market Disruption
HUB24 Limited has delivered a standout performance in FY25, posting a 24% increase in total revenue to $406.6 million and a 38% jump in underlying EBITDA to $162.4 million. Underlying net profit after tax (NPAT) rose 44% to $97.8 million, underscoring the company’s operational leverage and scalable business model amid a dynamic wealth management landscape.
The company’s platform segment was the primary growth engine, with funds under administration (FUA) soaring 34% to $112.7 billion. This growth was fuelled by record net inflows of $19.8 billion, including $4 billion from large migrations, reflecting HUB24’s deepening relationships with financial advisers and their clients.
Expanding Adviser Network and Market Share Gains
HUB24’s adviser base grew to 5,097 active users, representing 33% of the Australian financial adviser market. This expansion is notable given the broader industry’s adviser contraction and ongoing regulatory changes. The company’s ability to attract and retain advisers is supported by its award-winning platform, which was named Australia’s best platform for the third consecutive year, and its high Net Promoter Scores across multiple categories.
Alongside organic growth, HUB24 continues to benefit from structural shifts in the advice industry, including the move from aligned to independent licensees and increased private capital investment in scalable advice businesses. These trends have positioned HUB24 to capture market share from institutional incumbents, with its platform market share rising from 2% in 2020 to nearly 9% in 2025.
Tech Solutions Segment Drives Consistent Growth
The Tech Solutions segment, comprising Class, NowInfinity, and HUBconnect, also contributed to the strong results with a 9% revenue increase to $77.1 million. Class, the leading SMSF administration software, recorded its largest annual account growth since FY20, while NowInfinity expanded its corporate compliance footprint. Investments in automation, AI-powered tools, and integrated client portals like myprosperity are enhancing productivity and client engagement across the ecosystem.
Sustainability and Strategic Investments
HUB24 is advancing its sustainability agenda, with improved employee engagement, maintained gender diversity targets, and progress toward net zero carbon emissions by 2030. The company also strengthened its strategic position through minority investments in Reach Alternative Investments and Count, broadening its access to alternative asset classes and integrated wealth services.
Outlook and Market Context
Looking ahead, HUB24 targets platform FUA between $148 billion and $162 billion by FY27, supported by continued net inflows and structural growth in Australia’s superannuation system. The company remains focused on innovation, expanding its integrated ecosystem, and capitalising on regulatory reforms aimed at increasing access to affordable financial advice. However, the planned closure of the Xplore Wealth Managed Discretionary Account services by March 2026 introduces some uncertainty, with potential outflows of approximately $2 billion.
Overall, HUB24’s FY25 results reflect a company well-positioned to lead the transformation of Australia’s wealth management industry through technology, scale, and strategic partnerships.
Bottom Line?
HUB24’s FY25 momentum sets the stage for further market share gains, but evolving regulatory and industry shifts warrant close investor attention.
Questions in the middle?
- How will the closure of Xplore Wealth MDA services impact future net inflows and profitability?
- What is the potential effect of upcoming financial advice regulatory reforms on HUB24’s growth trajectory?
- How will HUB24 leverage AI and data analytics to deepen adviser engagement and client outcomes?