RLF AgTech Gains Access to 700+ Retail Outlets in National Nutrien Agreement
RLF AgTech has secured a national supply agreement with Nutrien Ag Solutions, granting access to over 700 rural retail outlets across Australia. This partnership aims to boost RLF’s domestic presence and support sustainable farming practices.
- National Trading Agreement signed with Nutrien Ag Solutions
- Access to 700+ regional and rural retail outlets nationwide
- Collaboration focused on sustainable crop nutrition solutions
- Joint training and support programs planned for growers
- Agreement effective immediately with phased product rollout
A Strategic Partnership for Growth
RLF AgTech Ltd (ASX – RLF), an Australian leader in advanced crop nutrition, has taken a significant step forward by signing a National Trading Agreement with Nutrien Ag Solutions. This deal opens the door for RLF’s liquid fertilisers, seed treatments, and biostimulants to be distributed through Nutrien’s extensive network of more than 700 retail outlets across Australia, including corporate branches and independent member stores.
The partnership is more than a simple supply arrangement. Both companies emphasize a shared commitment to improving on-farm outcomes for Australian growers through science-backed, sustainable solutions. RLF’s Acting Managing Director, Gavin Ball, highlighted the importance of collaboration and local support to ensure growers have confidence in the products and their results.
Broadening Market Access and Farmer Support
With Nutrien’s footprint spanning every major agricultural region, RLF gains a powerful platform to accelerate its domestic expansion strategy. The agreement not only enhances RLF’s market reach but also enriches Nutrien’s product offering with differentiated crop inputs designed to improve fertiliser efficiency and soil health.
Importantly, the partnership includes joint initiatives such as training programs, promotional activities, and agronomic tools aimed at equipping growers with the knowledge to maximize the benefits of RLF’s products. This farmer-focused approach aligns with Nutrien’s mission to deliver cutting-edge innovations that support sustainable and productive agriculture.
Sustainability and Innovation at the Core
RLF’s product range, which includes high-performance liquid fertilisers and seed treatments, is designed to contribute to regenerative farming practices. Their formulations aim to reduce environmental impact by improving nutrient uptake and increasing organic matter in soils, supporting carbon sequestration efforts. This aligns well with Nutrien’s sustainability goals and the broader agricultural sector’s push towards more eco-friendly farming systems.
The agreement is effective immediately, with product availability to be rolled out progressively across Nutrien’s network. While financial terms remain undisclosed, the collaboration signals a promising avenue for RLF to strengthen its position in the competitive Australian agtech market.
As RLF continues to expand domestically and internationally, this partnership with Nutrien could serve as a blueprint for future collaborations that blend innovation, sustainability, and farmer-centric service.
Bottom Line?
This deal sets the stage for RLF’s accelerated growth and deeper integration into Australia’s agricultural supply chain.
Questions in the middle?
- How quickly will RLF’s products become widely available across Nutrien’s outlets?
- What financial impact will this agreement have on RLF’s revenue and margins?
- How will the partnership influence RLF’s international expansion plans?
