How Will JAYRIDE’s New CEO Drive Its SaaS Mobility Ambitions?
JAYRIDE Group Limited has confirmed Randy Prado as CEO and Ram Navaratnam as Finance Director, cementing leadership as it advances its SaaS mobility platform with pilots in Southeast Asia.
- Randy Prado appointed CEO after interim period since March 2025
- Ram Navaratnam confirmed as Director of Finance
- Leadership continuity supports strategic pivot to SaaS mobility platform
- Pilot programs underway in Thailand with expansion plans in Malaysia and Australia
- 25 million shares to be issued for accrued consulting fees at $0.005 per share
Leadership Confirmed Amid Strategic Shift
JAYRIDE Group Limited has formalised key executive appointments that underscore its commitment to a strategic transformation. Randy Prado, who has been steering the company as interim CEO since March 2025, has been officially appointed to the role. Alongside him, Ram Navaratnam has been confirmed as Director of Finance, having also served in a contractor capacity since earlier this year.
These appointments come at a pivotal moment as JAYRIDE pivots from its traditional mobility services towards a Software-as-a-Service (SaaS) platform model. This shift aims to capitalise on growing demand for integrated mobility solutions, leveraging technology to streamline transport services across multiple markets.
Experienced Executives with Relevant Track Records
Mr Prado brings over two decades of experience in fintech and mobility technology, with a background that includes pioneering mobile banking applications in Australia and leadership roles at major firms such as Nokia and Optus. His expertise aligns well with JAYRIDE’s ambition to innovate within the mobility SaaS space.
Meanwhile, Mr Navaratnam offers deep financial stewardship with more than 30 years in audit, corporate finance, and governance. His history of managing financial restructuring and compliance in listed companies provides a solid foundation for JAYRIDE’s ongoing growth and governance enhancements.
Strategic Expansion and Capital Management
JAYRIDE’s SaaS mobility platform is already being piloted in Thailand, with promising prospects for expansion into Malaysia and Australia. These markets represent significant opportunities for scaling the platform and capturing new customer segments.
To conserve cash and prioritise capital deployment towards business activities, the company will satisfy accrued consulting fees for both executives through an equity issuance of 25 million shares at a deemed price of $0.005 per share. This move reflects a pragmatic approach to balancing leadership costs with growth investments.
Investors will be watching closely as JAYRIDE navigates this transition, with the success of pilot programs and the execution of its SaaS strategy likely to be key determinants of future performance.
Bottom Line?
JAYRIDE’s leadership stability and strategic focus set the stage for a critical growth phase in the evolving mobility SaaS market.
Questions in the middle?
- How will pilot program outcomes in Thailand influence broader market rollout?
- What financial impact will the equity issuance have on shareholder value?
- Can JAYRIDE’s SaaS platform gain traction against established mobility competitors?
