Spacetalk Unveils Freedom Platform, Eyes $25m ARR with Multi-Gen Safety App
Spacetalk launches its subscription-based Freedom Platform, aiming to transform family safety tech and hit $20-25 million in annual recurring revenue by 2026. The new app connects multiple generations, expanding beyond smartwatches into a broader digital ecosystem.
- Launch of subscription-based Freedom Platform and Spacetalk App
- Targeting $20-25 million ARR in calendar year 2026
- Expands market beyond kids’ smartwatches to multi-generational family safety
- Features include secure group Spaces, location alerts, SOS, and digital safety controls
- Prepares for Australia’s under-16 social media ban with enhanced parental controls
A Strategic Shift to Software-Led Growth
Spacetalk Ltd (ASX – SPA) has taken a significant step in its evolution by launching the Freedom Platform, a subscription-based family safety ecosystem designed to connect multiple generations within one secure digital environment. This move marks a clear pivot from the company’s traditional hardware-centric model, which focused primarily on kids’ smartwatches, to a software-led, hardware-enabled approach.
CEO Simon Crowther emphasised that the new platform is central to Spacetalk’s growth strategy, aiming to achieve an ambitious annual recurring revenue (ARR) target of $20-25 million in 2026. By broadening its offering beyond watches to include mobile SIM options and a comprehensive app, Spacetalk is positioning itself to capture a larger share of the family safety technology market.
Addressing the Needs of the Sandwich Generation
The Freedom Platform is designed with the so-called “sandwich generation” in mind, adults simultaneously caring for children and ageing parents. With over 1.5 million Australians fitting this demographic, the demand for technology that simplifies communication, safety, and care across life stages is growing rapidly.
Spacetalk’s platform offers features such as secure group Spaces for family members, real-time location tracking with Safe Places and Routes, SOS alerts, and wellness tools tailored to different age groups. These functionalities aim to ease the mental load on caregivers by providing peace of mind and seamless connectivity across generations.
Preparing for Regulatory Changes with Enhanced Safety Features
In anticipation of Australia’s upcoming social media ban for under-16s, effective December 2025, Spacetalk is introducing advanced digital safety controls within its platform. Parents will be able to block access to inappropriate websites and apps for mobile SIM users directly through the Spacetalk App, reinforcing the company’s commitment to child safety in a changing regulatory landscape.
The app itself will be free to download, with tiered membership options, Lite, Plus, and Max, offering varying levels of access and features. This flexible subscription model is designed to cater to families of different sizes and needs, further expanding Spacetalk’s addressable market.
Looking Ahead – Growth and Market Expansion
Having reset its operations and expanded its global digital retail footprint in FY25, Spacetalk is now focused on scaling both hardware sales and subscription revenues. The Freedom Platform represents a capital-light growth avenue, enabling the company to diversify revenue streams and deepen customer engagement.
While the ARR target is forward-looking and subject to execution risks, the launch signals a promising new chapter for Spacetalk as it seeks to become a leading player in multi-generational family safety technology.
Bottom Line?
Spacetalk’s Freedom Platform launch sets the stage for a software-driven growth surge, but execution and market adoption will be key to hitting its ambitious ARR goals.
Questions in the middle?
- How quickly will existing customers adopt the new subscription platform alongside hardware?
- What are the projected subscriber numbers to support the $20-25 million ARR target?
- How will the upcoming social media ban influence demand for Spacetalk’s digital safety features?
