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How Merino & Co. Plans to Transform Australian Wool into a Global Brand

1:31pm on Friday 28th of November, 2025 AEDT Consumer Discretionary
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How Merino & Co. Plans to Transform Australian Wool into a Global Brand

1:31pm on Friday 28th of November, 2025 AEDT
Key Points
  • Balance sheet strengthened with $2.97 million cash and $5.6 million net assets
  • New Perth production facility and streamlined geographic reporting
  • First export and wholesale agreement signed, targeting Japan, China, North America
  • FY26 strategy emphasizes margin improvement, brand expansion, and operational transparency
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