HomeProfessional ServicesKelly Partners Group Holdings (ASX:KPG)

Kelly Partners’ Growth Hinges on Successful Integration of New Partnerships

Professional Services By Victor Sage 3 min read

Kelly Partners Group Holdings has completed its latest partnership acquisition in Narrandera, NSW, adding $0.8 million in annual revenue and reinforcing its growth strategy through its Partner-Owner-Driver® model.

  • Acquisition of Narrandera accounting firm completed with 50.10% ownership
  • Adds $0.8 million in annual revenue and $0.1 million in NPATA
  • Six partnerships completed in FY25, contributing to $164.2 million FY26 run rate revenue
  • FY26 revenue forecast reflects 22% growth over FY25
  • Partner-Owner-Driver® model continues to drive succession and expansion

Kelly Partners Strengthens Regional Presence

Kelly Partners Group Holdings Limited (ASX, KPG) has announced the completion of a strategic partnership acquisition with an established accounting firm in Narrandera, New South Wales. This move marks the sixth partnership acquisition in the current financial year, underscoring the group’s ongoing expansion across Australia and internationally.

The newly formed Kelly Partners Narrandera entity will be jointly owned, with Kelly Partners Group Holdings holding a 50.10% stake and an existing Kelly Partners operating partner owning the remainder. The current partner of the Narrandera firm will remain involved as a consultant for at least three years, ensuring continuity and a smooth transition.

Financial Impact and Growth Trajectory

While the Narrandera acquisition is not material on its own, it contributes an estimated $0.8 million in annual revenue and $0.1 million in net profit after tax and amortisation (NPATA) to the group. This addition is part of a broader acquisition strategy that has seen Kelly Partners complete one partnership per month in FY25, including marquee locations such as Mission Viejo, California, and the Southern Highlands in NSW.

These acquisitions have collectively boosted the group’s annual run rate revenue to an estimated $164.2 million for FY26, representing a robust 22% growth over FY25’s $134.6 million. This growth is a testament to the effectiveness of Kelly Partners’ unique Partner-Owner-Driver® model, which facilitates succession planning and operational integration for accounting firms.

The Partner-Owner-Driver® Model in Action

Brett Kelly, Founder and CEO of Kelly Partners, highlighted the significance of the Narrandera partnership, stating that the firm’s ability to manage succession and introduce new partners is a key differentiator. The model empowers existing owners to transition ownership while maintaining operational control, which has proven attractive to accounting firms seeking sustainable growth and continuity.

Since its inception in 2006, Kelly Partners has grown from two offices to 41 operating businesses across 42 locations worldwide, servicing over 25,000 small and medium-sized enterprise clients. The group’s consistent acquisition activity and organic growth reflect a strategic approach to consolidating the fragmented accounting services market.

Looking Ahead

As Kelly Partners continues to integrate new partnerships and expand its footprint, the market will be watching closely to see how well these acquisitions translate into long-term profitability and client retention. The Narrandera acquisition, while modest in size, reinforces the group’s commitment to its growth model and succession solutions.

Bottom Line?

Kelly Partners’ steady acquisition pace and innovative ownership model position it well for sustained growth, but integration success remains key.

Questions in the middle?

  • How will Kelly Partners maintain operational consistency across diverse new acquisitions?
  • What are the long-term profitability prospects for smaller marquee partnerships like Narrandera?
  • Can the Partner-Owner-Driver® model scale effectively as the group expands internationally?