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How McPherson’s Reinvented Itself with a New 3PL Model and Brand Focus
8:32am on Thursday 11th of December, 2025 AEDT
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Consumer Staples
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How McPherson’s Reinvented Itself with a New 3PL Model and Brand Focus
8:32am on Thursday 11th of December, 2025 AEDT
Key Points
Divestment of Multix brand to focus on core health and beauty portfolio
Shift from direct-to-store to third-party logistics route-to-market
56% reduction in inventory and 55% workforce downsizing
New $16.2 million debt facility with lower borrowing costs
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