How HITIQ and Sportscover Are Revolutionising Concussion Care in Community Sport

A New Era in Sports Insurance

In a pioneering move for community sports safety, HITIQ Limited (ASX, HIQ) has announced an exclusive partnership with Sportscover, a global leader in sports and leisure insurance. This collaboration integrates HITIQ’s PROTEQT™ concussion management system directly into Sportscover’s sports insurance products, marking a world-first claims-triggered insurance cover for concussion support.

The partnership begins its rollout with Hockey Australia, providing insured players with immediate access to professional-grade concussion management when a concussion claim is confirmed. Sportscover will fund the provision of a PROTEQT™ unit; an advanced mouthguard sensor system that monitors head impacts; delivered seamlessly through a dedicated Sportscover-branded digital platform managed by HITIQ.

Transforming Player Welfare and Insurance

This initiative represents a significant shift in how concussion management is embedded within sports insurance. By linking insurance claims directly to access to concussion monitoring technology, Sportscover positions itself as the first insurer worldwide to offer such integrated support at the grassroots level. The model aims to improve the concussion claims journey, encourage safer return-to-play decisions, and provide athletes with timely, meaningful assistance.

HITIQ’s Executive Chair, Earl Eddings, emphasised the partnership’s potential to elevate community player welfare, describing it as a scalable pathway for HITIQ to reach amateur sports participants with professional-grade care previously reserved for elite athletes.

Data-Driven Insights and Future Expansion

Beyond immediate player support, the partnership includes a data collaboration component. During the first year, HITIQ and Sportscover will share de-identified, aggregated head-impact data segmented by sport, age, and gender. This data will inform underwriting processes and player safety initiatives, potentially leading to more tailored insurance products and enhanced risk management.

While the initial focus is on Hockey Australia, the agreement outlines a clear intention to extend this claims-triggered cover across Sportscover’s broader sports insurance portfolio. The partnership is structured as a 12-month renewable agreement with exclusivity in the sports insurance category, underscoring the strategic importance for both companies.

Market Implications and Outlook

At this early stage, HITIQ has not provided quantitative guidance on expected unit volumes or revenue from the partnership, leaving financial impact uncertain. However, the collaboration sets a new benchmark for player welfare in community sport and may influence other insurers to explore similar integrations. For HITIQ, the deal opens a scalable distribution channel that could accelerate adoption of its concussion management technology.

Sportscover’s Managing Director, Chris Nash, highlighted the welfare-first approach, noting that the partnership offers clubs, families, and athletes a clearer, more confident pathway for concussion management; a world-leading approach that could reshape community sports insurance globally.