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How Will Xamble’s YouthsToday Deal Transform Southeast Asia’s Influencer Market?

9:24am on Monday 9th of February, 2026 AEDT Technology
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How Will Xamble’s YouthsToday Deal Transform Southeast Asia’s Influencer Market?

9:24am on Monday 9th of February, 2026 AEDT
Key Points
  • Acquisition of 55.6% stake in YouthsToday for A$330,000
  • Influencer base to increase nearly threefold from 6,931 to 19,233
  • Geographic footprint expands from 3 to 7 Southeast Asian countries
  • Agency relationships grow from 19 to 65, enhancing cross-selling potential
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