Latest Advertising Technology News

Adveritas Limited has launched an upgraded self-serve TrafficGuard™ platform targeting over 200 million small to medium enterprises globally, marking a significant expansion in its total addressable market and revenue potential.

Adveritas Limited has reported a record $14.25 million annualised recurring revenue for the December 2025 quarter, driven by strong US market growth and AI-enhanced product development. The company’s strategic focus on media agency partnerships and new product lines signals robust momentum ahead.

Life360 has completed its $120 million acquisition of advertising tech firm Nativo, expanding its reach and capabilities in family-focused digital advertising. The company also announced surpassing 50 million monthly active users in the U.S., positioning it alongside major consumer platforms.

ARN Media reports a challenging second half of FY 2025 with a 10% revenue decline and expects EBITDA to fall 25%-27%, while advancing a $40 million cost reduction program and repositioning as an entertainment business.

Life360 reported a robust Q3 2025 with 34% revenue growth and a significant jump in adjusted EBITDA, while advancing its advertising platform through the planned acquisition of Nativo and expanding into pet tracking services.

Life360 has announced its acquisition of advertising tech firm Nativo for $120 million, aiming to expand its advertising reach and enhance its platform with advanced technology. The deal is set to close in January 2026, promising to blend family insights with premium ad experiences.

Life360 has reported a record-breaking third quarter in 2025, with significant growth in users, revenue, and profitability, while announcing a strategic acquisition to expand its advertising capabilities.

Adveritas Limited has reported a record annualised recurring revenue of $12.2 million for the September 2025 quarter, driven by strong affiliate momentum and initial commercialisation of its Meta integration. The company is advancing its US expansion with a robust trial pipeline and expects significant contract conversions in the coming quarter.

ARN Media reported a 7% revenue decline in the first half of FY25 amid audience challenges and a sluggish post-election market, yet digital audio revenue surged 21%. A $40 million transformational cost-out program and leadership overhaul set the stage for a strategic reset and growth in the second half.

Nine Entertainment reported a 2% revenue rise in FY25, powered by digital and subscription growth, while navigating EBITDA pressures and completing a major Domain stake sale.

Southern Cross Media Group (SCA) reports a robust FY25 with 5% revenue growth, a surge in digital earnings, and a significant reduction in debt, underpinning a resumed dividend payout.

Southern Cross Media Group reported a 5% revenue increase for FY2025, powered by growth in broadcast radio and digital audio, with its LiSTNR platform achieving profitability for the first time. The company declared a fully franked final dividend of 4 cents per share and outlined a new executive remuneration framework aligned with shareholder returns.