Latest Digital Advertising News

Vinyl Group lifted its Q3 cash receipts by 24% to $4 million despite seasonal softness and completed the $10.5 million acquisition of Val Morgan Digital, expanding its digital audience to rival major Australian media players. The company now targets an EBITDA positive run-rate in the first half of FY27 amid leadership changes and strategic realignment.

Adslot Ltd achieved positive net operating cash flow in Q3 FY26 while trimming its workforce by nearly a third to sharpen focus on its Symphony and Webfirm units. The company is navigating declining marketplace revenues and preparing for a key contract renewal with Group M.

Life360 has reported its first full year of profitability alongside a 32% revenue surge to $489.5 million in 2025, driven by user growth, new Pet GPS subscriptions, and a strategic advertising platform acquisition.

Adveritas Limited has launched an upgraded self-serve TrafficGuard™ platform targeting over 200 million small to medium enterprises globally, marking a significant expansion in its total addressable market and revenue potential.

Vinyl Group has announced the acquisition of Val Morgan Digital for $10.5 million, significantly expanding its digital media assets and audience reach. This move positions Vinyl as a leading player in Australia’s Adaptive Media landscape with promising financial prospects.

Viva Leisure Limited has reported a robust half-year performance for the period ending 31 December 2025, with revenues climbing 17.6% and profit after tax soaring by 167.8%. The company’s strategic focus on franchise expansion and technology innovation is driving growth.

News Corporation reported a 6% rise in Q2 FY2026 revenues to $2.36 billion, driven by strong performances in Dow Jones, Digital Real Estate Services, and Book Publishing. Despite a 21% fall in net income due to prior year one-offs, the company is optimistic about AI partnerships and accelerating share buybacks.

REA Group Ltd reported a solid 5% revenue increase for H1 FY26, driven by strong buyer demand and strategic AI integration, alongside announcing a $200 million on-market share buy-back.

AuKing Mining Ltd has kicked off a $2 million share placement with a first tranche completed and seeks shareholder approval for the second. The company also plans a fresh marketing partnership with Singapore’s Bullseye Analytics, issuing options as part of the deal.

JAYRIDE Group Limited advances its transformation into a scalable Mobility-as-a-Service platform with a new SaaS agreement in Thailand, strategic partnerships, and a successful capital raise. The company tightens its cost base while preparing for ASX reinstatement.

Adslot Ltd reported steady trading for Q2 FY26, highlighting progress in its StoreFront platform roll-out and a promising new partnership with Infomo. The company also posted positive cash flow and significant cost savings.

Life360 has completed its $120 million acquisition of advertising tech firm Nativo, expanding its reach and capabilities in family-focused digital advertising. The company also announced surpassing 50 million monthly active users in the U.S., positioning it alongside major consumer platforms.