Latest Marketing Strategy News

The Calmer Co. has won Coles' approval for its innovative Fiji Kava® FZZR™ product, extending its Australian supermarket reach while gearing up for a broader U.S. retail rollout supported by a key brokerage partnership.

FortifAI Limited (ASX: FTI) has laid out its vision for the burgeoning Agentic AI infrastructure sector, spotlighting its Nol8 AI Data Plane technology designed to tackle critical GPU underutilisation and data delivery bottlenecks. The company projects a $120 billion total addressable market by 2030, driven by explosive growth in AI agent workloads and data movement demands.

Tāiko Critical Minerals has locked in a key 304-hectare land parcel for its Barrytown project with an $18 million conditional purchase, clearing a major hurdle towards mining and production targets.

Harvest Technology Group has transitioned from assessing to actively executing its international defence market strategy by engaging a US national security advisory firm and appointing Dr Oleksandra Molloy as Defence Strategic Advisor for Europe.

Strickland Metals has reported a significant leap in gold recovery rates at its Gradina Deposit, achieving an average 94.3% recovery and higher gold concentrate grades, marking a key milestone ahead of its Rogozna Project Pre-Feasibility Study.

MFF Capital Investments’ May update shows a modest fall in net tangible assets per share and outlines a cautious yet optimistic portfolio stance amid geopolitical tensions and technological advances.

1414 Degrees has formed an Aerospace, Drone & Defence Advisory Board featuring six veterans from top defence and aerospace firms to accelerate the rollout of its SiNTL silicon anode battery technology targeting drones and adjacent markets.

Burgundy Diamond Mines announces a court-approved extension and financing for Arctic Canadian Diamond Company Ltd, alongside appointing Brent Mierau as CFO to steer through ongoing market challenges.

Element 25 has locked in Regroup Australia for long-term mining and ore haulage contracts, streamlining its Butcherbird Expansion Project supply chain and pushing towards a 1.1 Mtpa manganese output.

Locksley Resources’ maiden diamond drilling at the Desert Antimony Mine reveals high-grade antimony mineralisation extending beneath historic underground workings, including a standout 33.51% Sb intercept.

Critical Resources has launched a systematic field exploration program at the Corona Pegmatite Field, aiming to expand its lithium resource pipeline within the Mavis Lake Project in Ontario, Canada.

Pathkey.AI appoints Andrew Farnsworth as CEO, leveraging his defence and AI expertise to drive commercialisation of TrialKey and Chipforge platforms.