Latest Marketing Strategy News

Orbital Corporation reveals a strategic pivot amid evolving US drone policies, with a new management team driving growth beyond Boeing Insitu. FY25 guidance shows revenue decline but promising new contracts.

Po Valley Energy and its partners have inked a 12-month gas sales agreement with Hera Trading, marking a strategic shift from BP Gas Marketing and reinforcing local ties in Italy’s energy sector.

Artrya Limited has secured FDA 510(k) clearance for its Salix Coronary Plaque module, enabling near real-time detection of high-risk coronary artery plaque and opening a lucrative U.S. market opportunity with a $950 reimbursement per scan.

Janison Education Group reported a 9% revenue increase in FY25, driven by new contracts and the launch of its AI-powered assessment platform, Jai. The company also expanded its customer pipeline by 80%, positioning itself for sustained growth in digital education.

Janison Education Group reported a 9% revenue increase to $47 million in FY25, driven by new contracts and strong ICAS performance, while launching its AI-powered assessment platform Jai. The company also refreshed its leadership and expanded its customer pipeline to $28.6 million.

Lynch Group Holdings delivered solid FY25 results with revenue growth led by Australian supermarket floral demand and strong Chinese tulip exports, while FY26 outlook signals mixed conditions.

Cleo Diagnostics has launched a health economic study in partnership with EntityRisk and Norstella to support the U.S. market entry of its Ovarian Cancer Pre-Surgical Test, aiming to refine reimbursement strategies and accelerate commercialisation.

Articore Group Limited reported a notable turnaround in FY25 with improved margins and its first profitable quarter in five years, setting the stage for positive EBIT in FY26. The company’s strategic restructuring and supply chain efficiencies underpin cautious optimism for growth.

Articore Group reported an 11% decline in FY25 revenue to $438.6 million, with net losses widening to $11.3 million despite margin improvements from operational restructuring. The company aims for a profitable turnaround in FY26 under new leadership.

Findi Limited has raised $9.5 million through secured loan notes to accelerate its BC Maxx rollout with the Central Bank of India and expand its Brown Label ATM fleet. The funding comes with attractive investor options, signaling confidence in Findi’s growth trajectory.

HeraMED advances AI-driven maternity care partnerships and strengthens its US commercial team, navigating policy uncertainties while progressing its global expansion and funding strategies.

Osteopore Limited has won tender bids to supply its innovative orthopaedic implants to two major public hospitals in Vietnam, marking a significant step in its Asia Pacific expansion.