Latest Matcha Market News

OMG Group has inked a collaboration with Sydney’s The Little Marionette to supply premium Japanese matcha, reinforcing its vertically integrated matcha strategy and expanding its reach into premium hospitality and retail sectors.

OMG Group has launched two new matcha brands targeting both premium and mass-market consumers, supported by a five-year exclusive supply agreement for ceremonial-grade Japanese matcha. This move positions OMG to capitalise on the booming global matcha market through a vertically integrated strategy.

OMG Group has inked a five-year exclusive distribution agreement with SANDAI, a premium Japanese matcha producer, positioning itself to capture significant growth in Australia’s expanding matcha market.