Latest User Acquisition News

SportsHero Limited has significantly expanded its mobile gaming portfolio by securing rights to distribute over 600 hyper casual HTML5 games across Southeast Asia, positioning itself strongly in a booming market.

I Synergy Group Limited has entered a strategic partnership with Malaysian gaming firm Octagram to jointly develop AI-driven marketing tools and immersive blockchain gaming experiences, marking a significant step into the Web3 space.

Airtasker Limited reported a 12.8% increase in revenue to $52.6 million for FY25, driven by growth in Australia, the UK, and the US. However, the company’s net loss widened significantly to $37.7 million, reflecting heavy investment in global marketing and media partnerships.

PlaySide Studios reported a 25% revenue decline to $48.7 million for FY25, resulting in a $12.1 million net loss. The company is banking on new game launches and cost savings to reverse the downturn in FY26.

One Click Group Limited has reported a record-breaking July with $3 million in revenue and $1.4 million in EBIT, marking a 34% increase on the prior period and profitability for the first seven months of 2025.

SportsHero Limited has raised $1.65 million through a private placement to boost its e-sports gaming and community platforms, targeting new partnerships and market growth in Southeast Asia.

Tinybeans Group Limited has reported a second straight quarter of positive operating cash flow alongside steady subscriber growth and new product launches, signaling a turning point for the family-focused subscription platform.

Unith Ltd has raised $1.85 million through a strategic share placement to accelerate the growth of its AI-driven Digital Human platform and expand its global footprint. The capital injection aims to boost platform development, marketing, and partnerships across key regions including Europe, LATAM, MENA, and Australia.

Unith Limited reports a remarkable 1100% increase in users on its Digital Humans platform over the past year, driven by organic growth and strategic global partnerships. The company is poised to accelerate growth with upcoming marketing campaigns and high-profile industry events.

Aristocrat Leisure Limited reported a robust HY25 with revenue rising 9% to AUD 3 billion and a 6% increase in NPATA, underpinned by strategic acquisitions and operational resilience. The company signals confidence in sustained growth through innovation and market expansion.

Aristocrat Leisure reported a robust first half FY2025 with 9% revenue growth and a 6% rise in normalised NPATA, driven by strategic acquisitions and market share gains. The company returned $533 million to shareholders while positioning for sustained growth across its gaming portfolio.

Aristocrat Leisure reported solid half-year results with a 5.6% rise in normalised net profit after tax and before amortisation to $733 million, underpinned by growth across its gaming and interactive segments. The company also declared an unfranked interim dividend of 44 cents per share.